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Visit Carson City
Project type
Influencer Partnerships, Social Media, Content Production
Date
2024
Location
Carson City, NV
Visit Carson City partnered with Taro Creative to position Carson City as a must-visit destination in Northern Nevada. Through curated content and rich storytelling, we aimed to showcase a balance between its historic charm and outdoor experiences, emphasizing its accessibility to both urban explorers and nature lovers. This included highlighting the Kit Carson Trail’s iconic landmarks, outdoor hiking and hotspots, and hidden gems like the turquoise beaches of nearby Lake Tahoe. Our project included content creation and influencer campaigning, including professional photography, cinematic videography, Reels for Instagram, and a destination storytelling strategy.
